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Marc Eckō BLUE

August 26, 2014

New York, New York Spring 2011 - Marc Eckō continues to deliver the extraordinary with the launch of Marc Eckō BLUE, the third fragrance for men from the cultural visionary behind the iconic lifestyle brand. “Unconventional. Confident. Daring. Sexy,” Marc Ecko says. “This fragrance is for a man ready to be seen and be heard. This for a man who is indisputably attractive but the essence of his allure is his ability to be irreverent and entirely unapologetic...He is the spirit of ECKO."

Frederick Purches, Chairman and CEO of Parlux Fragrances, Inc., observes, “Marc Eckō is remarkably innovative, his lifestyle brand continues to engage and surprise on a global scale. With this second fragrance, we're continuing to push boundaries. BLUE is a bold fresh take on the forward-trending lifestyle Marc Eckō embodies.”

About The Fragrance; The Essence of Cool Confidence
Marc Eckō BLUE is crisp, confident and inviting. This aromatic Fougere entices with clean, bright citrus notes; a refreshing counterpoint to juicy blackcurrant and wild plum. Chilled H20 leads into an icy remix, notes of geranium, fresh picked herbs and juniper berry add a clean, spicy groove. Frosted blue lavender spins an icy counterpoint. Sexy finds its own rhythm with a ménage a trois woods accord. Earthy and woody notes, Spanish oakmoss and Australian eco-sandalwood hook up with an electronic musk accord to lend heat and sensual intensity. Futuristic, but far from cold. Sexy, modern and memorable, Marc Eckō BLUE is for the man who refuses to accept convention, a man who is always intrigued with exploring new boundaries and open to a world of unlimited possibility.

Marc Eckō BLUE Fragrance Collection
Marc Eckō BLUE is contained in sheer glass nearly split in two, the signature Marc Eckō fragrance bottle now reflecting a brilliant blue. The avant garde bottle is topped by angular metal ready to diffuse the dynamic elements within. Eau De Toilette 3.4 oz. $65.00; Eau De Toilette 1.7 oz. $55.00.

Marc Eckō
In the early 1990s, Marc Eckō launched a clothing line with six T-shirt designs and a can of spray paint. Fast-forward 15 years and Marc Eckō Enterprises includes a dozen lines of clothing and accessories including *ecko unltd., featuring the iconic Rhino logo, eckōred, Marc Eckō Cut & Sew, Zoo York, along with Complex magazine, the Complex media network and a videogame and multimedia division,
Marc Eckō Entertainment. All told, global retail sales came to more than $1.5 billion last year. As proven by his multiple successes with his clothing lines, art, media holdings, gaming, and philanthropic endeavors, Marc Eckō truly represents the American dream. Whether it’s the Rhino or Marc himself, the brand and the man have firmly established themselves as icons of popular culture. Both are consistently front and center in the media.

About Marc Eckō Enterprises
Since its creation in 1993, the group of companies that comprise Marc Eckō Enterprises has grown to include: *eckō unltd, eckōred (a junior women's line), Marc Eckō “Cut & Sew” (a contemporary menswear line); Zoo York (a line of action sports-inspired clothing and accessories); Complex magazine and the Complex media network (11 web site network), and Marc Eckō Entertainment, a full-service production company, with a focus on interactive entertainment and videogames.

About Parlux Fragrances, Inc.
Parlux Fragrances, Inc. is a manufacturer and international distributor of prestige products. It holds the licenses to manufacture and distribute the fragrance brands of Jessica Simpson, Kanye West, Marc Eckō, Natori, Nicole Miller, Paris Hilton, Queen Latifah, Rihanna and Fred Hayman Beverly Hills. It also holds the license for Paris Hilton sunglasses.