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FANCY LOVE Jessica Simpson

August 26, 2014

Fort Lauderdale, FL. April 2009 - Introducing FANCY LOVE by Jessica Simpson, the timeless, romantic fragrance of falling in love from America’s Sweetheart. Romantic and alluring, sensual and feminine, FANCY LOVE arrives at retail in time for summer love. “Romance has never been more important to me so I wanted to celebrate that special feeling with this new fragrance,” says Jessica Simpson. “FANCY LOVE is fresh and pure, like a timeless piece of white lace – it’s always pretty and innocent. This fragrance has a hint of passion because after all, a girl has to be a little flirty sometimes.”

The scent was the result of a collaboration between Jessica Simpson herself and a team of talented IFF perfumers including Yves Cassar, Barel, Pascal Gaurin and Clement Gavarry. FANCY LOVE is a romantic floral that exudes the subtle flirtatious charm of Jessica Simpson’s captivating personality and enchanting, natural beauty. Fresh, dewy notes of Peach Blossom balanced with the spice of Bergamot and the sparkle of blush Champagne open this warm floral fragrance. Timeless flowers known for their rich exotic essence expand the heart of FANCY LOVE: Lotus Blossom – the traditional symbol of purity and perfection; Peony – long recognized for its exquisite beauty; Plumeria – prized for its power to entice; Jasmine – symbolic of renewal; and Rose – an everlasting symbol of love. Sensuality heats up as the fragrance lingers; creamy Amber, Blonde Woods and Patchouli add depth and resonance to the floral bouquet.

The FANCY LOVE package, which has a milky white glaze and the whimsical touch of a butterfly alighting on the bottle façade, takes its inspiration from Jessica’s favorite vintage perfume bottles.

A romantic, timeless fragrance, FANCY LOVE is, according to Neil J. Katz, Chairman and CEO of Parlux Fragrances, Inc., “a charming reflection of Jessica Simpson herself. She is America’s Sweetheart, embraced by women who admire her warmth, passion and dedication to true romance.”
“FANCY LOVE is a fresh, new expression of Jessica Simpson’s lifestyle,” according to Vince Camuto, CEO of the Camuto Group. “Glamorous or casual, she is loved and in love. We are pleased to partner with Parlux Fragrances Inc. on this addition to the Jessica Simpson fragrance collection.”
Lovely and alluring the FANCY LOVE fragrance collection consists of a 3.4 oz. Eau de Parfum Spray ($59.00), a 1.7 oz. Eau de Parfum Spray ($49.00), and a 6.0 oz Body Lotion ($30.00). FANCY LOVE will arrive at retail July 2009 in time for Summer Love.

Parlux Fragrances, Inc. is a manufacturer and international distributor of prestige
products. It holds the licenses to manufacture and distribute the fragrance brands of GUESS?, Jessica Simpson, Kanye West, Marc Eckō, Natori, Nicole Miller, Paris Hilton, Queen Latifah, Rihanna, Shawn “Jay-Z” Carter, XOXO, Ocean Pacific (OP), Andy Roddick, babyGund, and Fred Hayman Beverly Hills. It also holds the licenses for Paris Hilton watches, cosmetics, sunglasses, handbags and other small leather accessories.