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Style Icon & Celebrated Entrepreneur Paris Hilton Debuts Feminine, Sophisticated New Fragrance For Women

November 4, 2014

(New York, NY: November 4, 2014) – Fashion mogul Paris Hilton shares her love of fragrance once again debuting With Love, Paris Hilton, a new scent dedicated to her loving and loyal fans around the world. As her 17th creation, With Love, Paris Hilton is a fresh and sophisticated departure from her past scents. Combined, her over $2 billion fragrance portfolio has established Paris Hilton fragrances as some of the most successful in the world. With Love, Paris Hilton is now available at Perfumania stores nationwide and online at www.perfumania.com.

From the scent to its gracefully designed bottle, With Love, Paris Hilton explores her more sophisticated side. Even the campaign, which Hilton herself helped direct, exudes the elegance that only she could embody. Renowned celebrity and fashion photographer Solmaz Saberi captured the glamorous look while shooting the ad campaign at Siren Studios in Los Angeles. Hilton stunned in a red ethereal gown, inhabiting sensuality and sophistication.

“Just like my fans, I’ve evolved over the years and this new fragrance represents that,” said Hilton. “It’s different from my last fragrance Dazzle, which was very pink and girly; With Love, Paris Hilton is sophisticated and confident, but still feminine, which I think a lot of my fans will relate to.”

The Bottle

Designed by award-winning bottle designer, Henry de Monclin, the modern yet elegant bottle exemplifies timeless beauty. Sculpted in European glass with a soft smoky gray hue, it is designed with feminine sensuality, featuring delicate lace detail and gold lame designs. The cap adorns Hilton’s crest, which sits atop a custom filigree detail.

The Fragrance

Created by Perfumer Harry Fremont of Firmenich fragrance house, With Love, Paris Hilton beautifully captures where Paris is today in both her career and personal life. “I wanted to incorporate some of her favorite scents, blending them precisely with ingredients that capture her essence,” explains Fremont.  “Her elegance is embodied through top notes of juicy, crunchy fruits like kiwi and green apple kissed by the sparkle of bergamot.  Like Paris, the heart of the fragrance is ultra-feminine as it blooms with wild jasmine, fresh orchid and the tenderness of muguet. A sensual finish of modern woods, musk and radiant ambergris recalls her inherent sensuality.”

The Collection

The With Love, Paris Hilton fragrance collection consists of a 3.4 oz Eau de Parfum Spray ($55.00), 1.7 oz Eau de Parfum Spray ($45.00) and a 6.7 oz Body Lotion ($28.00). The launch Gift with Purchase is a clear smoky tote featuring a lace design.

About Parlux Fragrances, LLC

Parlux Fragrances, LLC is a manufacturer and international distributor of prestige products. It holds the licenses to manufacture and distribute the fragrance brands of Paris Hilton, Rihanna, Jessica Simpson, Vince Camuto, Marc Eckō, Kenneth Cole, Tommy Bahama & Jay-Z.

For more information on Paris:

Website: www.parishilton.com
Twitter: @ParisHilton
Instagram: @parishilton
Facebook: https://www.facebook.com/parishilton

PR Contact:
Dawn Miller, Miller PR    
Tel: 323.761.7220
Email: parlux@miller-pr.com

 

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